Alef Group, the leading real estate developer in Sharjah, has launched the "Pink Hope Journey", a breast cancer awareness initiative in collaboration with Friends of Cancer Patients and the Sharjah Classic Cars Club.

Alef Group, a leading real estate developer in Sharjah, has launched the “Pink Hope Journey,” a breast cancer awareness initiative in collaboration with Friends of Cancer Patients and the Sharjah Classic Cars Club.

The "Pink Hope Journey" featured the Pink Caravan, which began its route at the Sharjah Supreme Council for Family Affairs, proceeded to Al Mamsha, and concluded at Zero 6 Mall, where a ribbon-cutting ceremony took place.