Communities across Saudi Arabia and globally came together on December 8, and are continuing to do so a week after the activation day, to raise awareness for cancer prevention and early detection by forming Lavender Ribbons, as part of 10KSA’s 2025 campaign, which called on everyone to get a check-up or screening – and encourage others to do the same.

Founder of 10KSA Princess Reema Bandar bin Sultan bin Abdulaziz said, “It has been incredible to see the efforts of all those participating in 10KSA’s 2025 campaign. Every person who shaped a Lavender Ribbon and shared their commitment on social media helped forge a lasting change for a healthier tomorrow.”